There’s a new HGTV series called “Unsellable Homes” that depicts the process of selling homes that would, without some TLC, be considered shoddy on the market. With the help of my guest JC Moore from Vyral Marketing, today I’ll compare what’s shown in that show to the real effort of selling ‘’unsellable’ homes.

Feel free to follow along in the video above or else use the timestamps below to navigate the conversation at your leisure:

2:02—Does “Unsellable Homes” on HGTV mirror the real world?

5:11—What can sellers expect from the market?

7:40—The value of professional photography

8:33—Tackling smells and pet-related odors

10:35—The No. 1 thing that sellers need to do to successfully sell

12:27—Wrapping up the discussion

In the spirit of Valentine’s Day, show your house some love and take care of it—it’ll take care of you for many years to come. If you have any questions about selling homes or real estate in general, feel free to reach out to me anytime. Don’t keep me a secret! I’m here to help.